- Seamless Collaboration: Helping businesses improve internal operations and boost productivity by making communication easier. Cloud productivity and storage firm Box, which has become the default for secured storage and shared workspace. The company has set the stage for an IPO that it hopes will raise in excess of $138 million.
- Customer Stalking: Enabling companies to track potential customers almost everywhere, even as they go from one device to another. Tapad generated $34 million in 2014 and allows advertisers to follow consumers from site to site and from device to device, stalking customers as they switch from their PC to smartphone.
- Extreme Service: Apply for a small-business loan in the middle of the night and see the cash in your PayPal account in 15 minutes. Great customer care is not a dying art. With a $2 billion valuation, Instacart, an app that picks up your groceries and delivers them to your door within an hour for a $5.99 fee, generated $100 million in revenue last year.
- Luxury Commodities: Garden-variety products are given a luxury makeover, with a substantial price increase. The good life doesn’t come cheap. Krave generated $36 million in 2014 with its creation of gourmet beef jerky. The meat is silky- soft due to extended marinating and moist cooking, and comes in flavors like basil citrus, chili lime and sweet chipotle.
- Transaction Transparency: By aggregating data and drawing on the famed “wisdom of crowds,” businesses offer consumers clear information. Seatgeek’srapidly growing mobile app helps customers find the best ticket deals for concerts, sporting events and other events. It generated $25 million in 2014.
- Niche Niches: Companies will help you find new ways to buy, sell and talk about obscure interests. Panjo is an online and mobile marketplace for car fans, sports fanatics and other niche communities and generated $42 million last year.
- ObamaCare Profiteering: A vast new law is a vast business opportunity for those who help doctors, patients and hospitals navigate America’s new health care landscape. Evolent Health, which generated $100 million in 2014, helps hospitals adapt to getting paid based on results instead of pure fee-for-service.
- The Sony Effect: Companies are protecting precious proprietary business e-mails from hackers. Crowdstrike protects against your enemies’ targeted attacks and generated $13.8 million last year.
- Empowering Underserved Communities: Opportunities exist for innovators willing to look for what’s right in front of them. Pangea Real Estate buys and manages affordable housing in Chicago, Indianapolis and Baltimore and generated $69 million in 2014.
- Reinventing Hiring: Companies facilitate precision standard hires for industries of all kinds. Hired is a website designed to connect tech and startup professionals with prospective employers. When users accept jobs, Hired sends them a gift box, a $2,000 bonus and a bottle of Dom Pérignon.
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