There are countless marketing books out there, and so many of their messages almost seem to blend together. It can be difficult to sift through the clutter and find what’s impactful. However, there are some standouts.
Whether you’re trying to find a marketing book with an impactful message, or want to refresh your skills, look no further. We’ve compiled a list of the top 6 books that every marketer should have in their library.
All Marketers Are Liars
by Seth Godin
All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All by Seth Godin
Seth Godin’s work encourages marketers to focus on